This is the first store for the brand Enfold, started for the 2012 spring/summer season by Baroque Japan Limited’s creative director Mizuki Ueda.
Versus Tokyo exhibited for the first time at Pitti Immagine Uomo, Italy’s ready-to-wear trade fair for menswear.
Beams Kyoto reopened on the 1st floor of the Fujii Daimaru shopping center. It incorporates a Beams Boy shop moved from different location.
The brand OZOC reopened their store in the first basement level of Lumine East, a large shopping center adjacent to Tokyo's Shinjuku Station. In order to make visitors feel the OZOC's unique sense of style, Jamo's idea was to clearly divide the space into "functional sales areas" and areas where the "brand's sense of style" is pinpointed through visual merchandising.
The façade is girded with a nuanced mosaic that becomes a natural part of this landscape. For this shop, which gently welcomes customers into the store, the most important part of the concept lies in its floor plan by which customers can see the next part of the store in front of them but cannot see the next area after that.